
Dallas Cowboys coach Brian Schottenheimer stirred controversy on Thursday by labeling quarterback Dak Prescott as still being in a “developmental phase,” despite Prescott’s extensive NFL experience and recent lucrative contract. The remarks came during a press briefing, where Schottenheimer mentioned plans to adjust certain aspects of Prescott’s game.
Brian Schottenheimer’s Comments on Dak Prescott’s Progression
Speaking to the media, Schottenheimer acknowledged that although Prescott has played extensively in the league, there remain “things we’re tweaking” in his performance. The coach explicitly said,
“I think Dak is in the developmental phase,” Schottenheimer said. “And that sounds crazy for a guy who’s played that much, but there are things we’re tweaking with Dak.”
This assertion immediately provoked a strong reaction from fans and analysts alike, many of whom felt it was inappropriate for Prescott, entering his tenth NFL season, to be described as still developing his skills.
Public and Fan Reaction to the Development Comments
Social media users quickly expressed their disapproval, questioning the timing and substance of Schottenheimer’s statement, especially considering Prescott’s status as the highest-paid quarterback in the league. One user commented,
“This is just a terrible thing to admit lmao,”
while another added,
“You just can not say this, Unc,”
with a third warning,
“Dude is gonna get fired so fast.”
Criticism extended beyond the remarks themselves, touching on Prescott’s contract situation. Several users were incredulous at describing a player earning $60 million annually as still developing. Comments included,
“Highest paid quarterback in the league is developing lol,”
“This isn’t something you say about a player that is the highest paid QB in the NFL,”
“You mean your soon to be 32 year old QB making 60M per year? Of course. I’d expect nothing less from this organization,”
Prescott signed a four-year, $240 million contract extension with Dallas ahead of the 2024 season, marking him as the NFL’s highest-paid player on average annual value.

Impact of Prescott’s 2024 Injury on His Season
The 2024 campaign was marred by a hamstring injury Prescott sustained in Week 9 against the Atlanta Falcons, which ultimately required surgery and prematurely ended his season. Over eight games, Prescott completed 185 of 286 passes, totaling 1,978 yards, 11 touchdowns, and eight interceptions. He also contributed one rushing touchdown and helped lead the Cowboys to a 3-5 record during his appearances.
Dallas finished the season with a 7-10 record, missing out on the playoffs and leaving the team with questions about its future prospects. With Prescott’s recovery expected ahead of the 2025 season, hopes are high for a fully healthy return to the field.
Looking Ahead: What Schottenheimer’s Remarks Mean for Dallas
Brian Schottenheimer’s declaration that Dak Prescott remains in development, despite the quarterback’s tenure and financial commitment to the team, sets a reflective tone for the Cowboys’ outlook. It raises questions about Prescott’s trajectory and Dallas’s wider strategy as they prepare for the next season. Fans and observers alike will watch closely to see how Prescott responds to such public doubts and whether the team’s adjustments translate into improved performance moving forward.