During the Kansas City Chiefs’ Organized Team Activities (OTAs) on Friday, JuJu Smith-Schuster appeared with a striking new look, sporting purple hair. This bold change grabbed attention immediately, inspiring speculation among fans about the reason behind the vivid hairstyle during the spring training sessions.
Many supporters connected Smith-Schuster’s purple hair to a possible nod to Taylor Swift, who has been in a public relationship with Chiefs tight end Travis Kelce since mid-2023. This theory stirred conversations across social media platforms as admirers tried to decode the meaning behind the wide receiver’s vibrant new style.
Fans React to Smith-Schuster’s New Hair Color
Some fans embraced the purple hair with enthusiasm, seeing it as a symbol of energy and readiness for the upcoming NFL season. One fan tweeted,
“It’s a Taylor Swift thing? ok I get it,”
the fan tweeted.
Another was excited by the change and its potential impact on his performance, writing,
“Purple hair ready to play,” a fan commented.
and
“What is blud cooking,” another fan wrote.
However, the reactions were not universally positive. A portion of the Chiefs’ fanbase expressed skepticism or disapproval of Smith-Schuster’s colorful hairstyle. Comments such as
“We sporting Halloween decorations on our heads now?”
one fan wrote.
and
“Men do not do this,” a fan said.
reflected the division in opinion. Unfortunately, some remarks crossed into harsh territory, including
“I don’t like this ni**a,” one fan tweeted.

Smith-Schuster’s Recent Performance and Contract with the Chiefs
JuJu Smith-Schuster contributed significantly during the 2023 NFL season. The wideout recorded 231 receiving yards along with two touchdowns on 18 catches, assisting the Kansas City Chiefs in securing the AFC West title. His playoff performance included 76 yards across four receptions, as the Chiefs pushed through to the Super Bowl before falling to the Philadelphia Eagles.
Smith-Schuster’s journey in the NFL began when he was drafted by the Pittsburgh Steelers as the 62nd pick in 2017. He played five seasons with the franchise and earned a Pro Bowl selection in 2018. Afterward, he signed a one-year contract with the Chiefs in 2022, which culminated in a Super Bowl win that season.
In March 2023, he joined the New England Patriots on a three-year contract worth $33 million but was released after one season. Subsequently, Smith-Schuster returned to the Chiefs in 2024 on a one-year deal and recently secured a new one-year contract extension for the 2025 season. According to Spotrac, the latest contract is valued at $1,422,500, including a $167,500 signing bonus.
The Meaning Behind the Purple Hair and Its Potential Impact
The vibrant purple hair debut at the OTAs could be more than a fashion statement. For Smith-Schuster, this might symbolize a fresh start and renewed determination heading into the new season. Fans and analysts will be watching closely to see if this change signals a boost in his on-field performance as the Chiefs prepare for another playoff run.
Given his recent contract renewal and role on the team, Smith-Schuster’s appearance is attracting attention not only for style but also as a sign of his commitment to thriving alongside star teammates like Travis Kelce. As the season progresses, the wide receiver’s purple hair may become a memorable part of his identity, sparking further discussions among the Chiefs community and NFL followers alike.

