Ja Morant, one of the NBA‘s most electrifying talents, has launched his offseason by partnering with Nike for the Ja Morant Make Them Watch Tour. Following a strong sixth season with the Memphis Grizzlies, Morant is traveling across the United States and Asia to connect with fans and promote his latest signature sneaker, the Nike Ja 3.
This tour gives Morant an opportunity to engage with basketball enthusiasts while taking a break from regular season play as he prepares for the 2025-26 NBA season.
Tour Stops Highlight Key Dates and Locations
The tour’s first scheduled stop is the EYBL Peach Jam Classic from July 18 to July 19. Sponsored by Nike, the event features top high school talent at the AAU level, making it a fitting venue for Morant to kick off his journey. He will then appear in New York on July 22 before heading overseas for several stops in Asia.
His Asian itinerary begins in China from July 25 through July 30, followed by Tokyo on July 31, and concludes in Manila on August 2. After completing these engagements, Morant will return to Memphis to focus on training ahead of the new NBA season.
Recent Performance and Playoff Run Provide Momentum
During the recent season, Morant averaged 23.2 points, 4.1 rebounds, and 7.3 assists per game. He played a pivotal role in leading the Memphis Grizzlies into the playoffs, where they were ultimately defeated by the reigning NBA champions, the Oklahoma City Thunder, in the first round.
This strong showing reinforced Morant’s status as a rising star in the league and sets a hopeful tone as he engages with fans worldwide during this offseason tour.
Engagement and Enthusiasm Ahead of Next Season
Nike Basketball announced the tour with enthusiasm:
“On the way…The Make Them Watch Tour.”
—Nike Basketball
Morant’s travels across North America and Asia underline his growing global appeal and the excitement surrounding the release of the Nike Ja 3 sneaker. The tour serves not only as a promotional platform but also as a unique way for Morant to inspire youth basketball fans across multiple continents.
As Morant reconnects with supporters and showcases his evolving brand, this offseason journey could help build momentum ahead of what many expect to be an outstanding upcoming season with Memphis.