Brad Keselowski took a significant step toward shaping the future of NASCAR when he acquired an ownership stake in Jack Roush’s team four years ago. This move prompted former Cup Series driver Carl Edwards to endorse Keselowski as the key figure leading the rebranded Roush Fenway Keselowski (RFK) Racing into a new championship chapter. Keselowski joined the NASCAR Cup team in July 2021, not only as a driver but also as a minority owner, departing from Team Penske where he secured the 2012 championship along with 34 of his 35 Cup wins.

Carl Edwards, who competed extensively under the Roush banner during his own career, praised Keselowski’s remarkable determination and competitive spirit soon after his arrival. Edwards stated,

“I think (Brad) is one of the toughest competitors in this sport. I think he’s got a focus and he’s got a competitive drive and a persistence. I’ve never seen anybody with more,”

Carl Edwards said (via NASCAR.com).

He also added,

“I have a lot of respect for Brad. And when I heard that he was going to be a part of Roush Racing, to me, that’s exciting. I believe that he, combined with the Fenway group and Jack, that’s a match right there,”

he added.

Edwards, inducted into the NASCAR Hall of Fame this year, won 23 Cup races with Roush before moving on to Joe Gibbs Racing in 2014, later retiring and returning as a broadcaster for select NASCAR Cup events this season.

Keselowski’s Vision: A Clear Goal for RFK Racing’s Future

When Keselowski announced his new role with Roush in July 2020, he set an ambitious yet straightforward objective: to win races and ultimately pursue championships. Reflecting on this career transition, Keselowski explained,

“This presents an opportunity to continue my on-track success with a strong team and a long-term commitment, but also dive into my passion of team ownership where I know I can be an asset to the future of the team,”

Brad Keselowski said (via NASCAR.com).

He further emphasized the team’s mission, saying,

“Our goal is to win races and compete for championships at NASCAR’s top level, and we plan to do just that,”

he added.

Despite Keselowski’s promise, the 2022 season challenged RFK Racing with no wins for him and a significant penalty, even though teammate Chris Buescher captured the team’s first non-superspeedway victory since 2014 at Bristol. Progress followed in 2023 as Keselowski achieved sixteen top-ten finishes and ended eighth in points, while Buescher collected three wins and secured a playoff spot.

Recent Performance and Expansion of RFK Racing

Keselowski’s perseverance bore fruit in 2024 when he claimed his first Cup victory with RFK at Darlington, finishing 13th in the overall standings. This season also saw the team expand its presence by adding a third Cup car driven by Ryan Preece. However, early results in 2025 show Keselowski still striving for consistency, with no wins yet but three top-five finishes in the first 18 races and ranking near 27th in points.

Meanwhile, Keselowski’s teammates have displayed stronger performances, with Chris Buescher and Ryan Preece securing three and one top-five finishes respectively. Their current standings are ninth and 14th, illustrating growing depth in RFK’s competitive lineup.

The Future of Brad Keselowski Roush Racing Leadership

Brad Keselowski’s dual role as driver and minority owner highlights the blend of experience and ambition needed to steer Roush Fenway Keselowski toward long-term success. Endorsed by respected figures like Carl Edwards and strengthened by ownership support, Keselowski’s leadership is poised to guide the team through its current challenges and toward renewed championship contention. With continued investment in drivers and resources, RFK Racing aims to build momentum and sustain competitiveness in NASCAR’s evolving landscape.

Our Reader’s Queries

Q. Is Brad Keselowski Polish?

A. The Keselowski family has Polish roots. During his teenage years, Keselowski helped out at his dad’s race shop by cleaning floors and cutting grass. In 2000, he started racing stock cars in the Factory Stock division.