
Josh Hart of the New York Knicks recently ignited a wave of attention on social media after sampling a novel ice cream flavor designed to mimic breast milk. The event took place following a collaboration between baby product company Frida and Brooklyn-based OddFellows Ice Cream, who created the “Breast Milk Ice Cream” for nationwide purchase. Hart, known for his candid online presence, shared his thoughts on the unique treat, sparking reactions from fans and followers.
Social Media Stir From Past to Present
Hart first sparked curiosity and mixed reactions among fans shortly after the birth of his twin sons in 2023, when he openly asked on social platforms if anyone had ever tasted their significant other’s breast milk. His close friend and Knicks teammate Jalen Brunson quickly responded with humor, telling Hart to “delete [his] number.” The topic resurfaced this week as Hart decided to put the newly launched ice cream to the test and posted his review alongside Frida and OddFellows.
Hart’s Unexpected Yet Favorable Taste Test
Josh Hart did not shy away from sharing his genuine opinion about the ice cream.
“I’m not going to lie, it hits,”
he said.
“It hits different. Super sweet, kind of like vanilla with a little bit of saltiness to it. It’s very accurate in terms of flavor of breast milk … It’s actually very fine. Make sure you guys get up, go get one. When y’all do that, make sure y’all tweet at me and let me know that y’all like it, because y’all were killing me in the comments and in the mentions that I was tripping, I was bugging, I was all that.”
—Josh Hart, New York Knicks
It is important to clarify that the ice cream does not contain actual human breast milk but aims to replicate the taste using traditional ice cream ingredients. Hart, who has a reputation as a trendsetter, appeared to endorse the product, even jokingly apologizing to his wife Shannon for the “salty” flavor detail he highlighted.

The Knicks’ Larger Narrative Amidst Lighthearted Moments
This lighthearted viral moment reflects a broader picture of the New York Knicks, who have experienced significant cultural and competitive shifts recently. Hart, a former Portland Trail Blazer, has become a key figure in the team’s resurgence, known for his relentless hustle and clutch performances that helped the Knicks reach the Eastern Conference Finals for the first time since 2000. His willingness to engage openly with fans and embrace unusual trends adds to his unique presence in the league.
Looking Ahead for Hart and the Knicks
Hart’s viral ice cream tasting highlights his authentic and approachable personality, which continues to endear him to fans beyond the basketball court. As the Knicks prepare for upcoming seasons, players like Hart are not only contributing on the court but also shaping the team’s public image and fan engagement. Observers will likely watch closely how Hart’s blend of competitive drive and playful openness influences both the Knicks’ performance and culture moving forward.