Lewis Hamilton has started the 2025 Formula 1 season with a fresh addition to his Ferrari team—a new press officer named Ella. Seen regularly by his side in the paddock and during media sessions, Ella plays a key role managing Hamilton’s public relations during his first year with Ferrari.
Hamilton’s career has seen several press officers, with his most recent appointment before Ferrari being Charlotte Davies at Mercedes. Prior to Davies, Rosa Herrero Venagas handled Hamilton’s communications at Mercedes and has since advanced to a senior public relations manager role. The introduction of Ella marks a new chapter in Hamilton’s media relations as he embarks on his Ferrari journey.
Background and role of Ella, Hamilton’s press officer
Ella, a new recruit from Hamilton’s own Project 44 performance team, has no prior experience in Formula 1. She reportedly lives in London but is of Italian origin. Since joining Hamilton at Ferrari, Ella has quickly become a prominent figure at race weekends, although her full identity remains largely private, with little information about her surname or personal life publicly available.
A press officer in F1 has critical responsibilities, including managing day-to-day media inquiries, acting as a liaison for the press office, preparing press releases, and handling crisis communication if necessary. Ella’s role ensures that Hamilton’s interactions with the media are coordinated smoothly and professionally, which is vital for maintaining his public image during a high-pressure season.
Key members of Lewis Hamilton’s support team at Ferrari
Alongside Ella, Hamilton’s racing efforts are backed by a strong support network. Marc Hynes, Hamilton’s longtime friend and manager, rejoined the team in 2024 and is vital to overseeing his racing strategy and championship ambitions.
Angela Cullen, Hamilton’s trusted physiotherapist and trainer since his days at Mercedes, also reunited with him through Project 44 at the start of 2025, providing physical and mental support throughout the season.
On the technical side, Hamilton’s race engineer changed in 2025 with Riccardo Adami replacing Peter Bonnington as his primary race weekend strategist and communicator.
At select events, Hamilton is accompanied by his father, Anthony Hamilton, who maintains a dual role by contributing to the FIA’s young driver development programme, adding further depth to Hamilton’s circle of advisors and supporters.
The evolving impact of Hamilton’s team on his 2025 Formula 1 campaign
Bringing Ella onboard as press officer aligns with Hamilton’s broader effort to strengthen his environment at Ferrari, balancing on-track performance with media management. As Hamilton adapts to his new team and challenges in 2025, Ella’s involvement will be crucial in steering his public narrative throughout the season.
With the combined support of experienced personnel like Hynes, Cullen, and Adami, along with his family involvement, Hamilton’s team aims to maximize his competitiveness. Ella’s management of communications adds a vital layer to this strategy, ensuring that Hamilton remains focused while maintaining a positive and controlled media presence.