Coco Gauff, the 2023 US Open and 2025 French Open champion, continues to make headlines as the face of New Balance. The brand’s latest 2025 US Open kit channels the energy of 2023, a year fondly remembered as the Summer of Coco, when she claimed her first Grand Slam title in New York. The striking red kit recalls a memorable moment when Gauff, overcome with emotion, fell to the court after her victory over Aryna Sabalenka.
Since then, red has been a rare sight in her wardrobe, making this reintroduction a special nod to that triumphant moment and resonating deeply with tennis fans.
Preparing for the US Open: Changes and Challenges
Despite facing criticism during an inconsistent season, Gauff’s win at the French Open proved her resilience. Known for her willingness to adapt, she has recently made a significant coaching change by parting ways with Matt Daly, who had guided her for about a year.
To address persistent issues with her serve, Gauff brought on board biomedical trainer Gavin McMillan, who previously worked with the World No. 1, Aryna Sabalenka, making notable improvements in Sabalenka’s serve. Under McMillan’s guidance, Gauff has been focused on refining her serve mechanics, particularly her hip movement, during practice sessions on the US Open courts, even training through rain to prepare efficiently before the tournament begins.
Gauff’s Draw and Upcoming Matchups at the US Open
Seeded third in this year’s US Open, Coco Gauff is set to start her campaign on Sunday, August 24, against Australia’s Ajla Tomljanovic. Surprisingly, the two have only faced each other once before, a match in the Round of 64 at the 2024 Paris Olympics, where Gauff secured the victory.
What This Means for Coco Gauff and the Tournament
This year’s US Open is shaping up as a pivotal moment for Gauff, who is bringing back the red that symbolizes her breakthrough while adjusting her team and tactics to sharpen her game. Her evolving partnership with Gavin McMillan and fresh approach to training aim to resolve ongoing challenges, particularly with her serve. Fans and analysts alike will watch closely to see if these changes can help her maintain momentum and contend strongly for the title once again.

